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We want to retain our leading position in the Greek steel market and to acquire one of the top positions in the Balkan market.

We want to be the preferred choice of our customers because we understand their needs and respond to them immediately, living up to our commitments, offering innovative solutions with top quality products and services at competitive prices.

We want to ensure all the above by working together as a team with top level executives and partners, in a safe working environment that offers opportunities for moving up the corporate ladder and developing knowledge and skills.

Within the broader society, we want to be an exemplary company that combines tradition and integrity with ongoing development and progress. We want to be distinguished for being sensitive to humans and making an effort to improve our social environment.